Hello, future digital hustler!
Kenya is continuously improving as a digital hub for innovation, especially the online job market. Freelancing and remote jobs have never been easier like today, whether you’re in Nairobi, Nakuru, or Nyeri, the opportunities are endless.
Here’s a look at trending online jobs in Kenya for 2024 to get you started
- Virtual Assistant (VA).
Virtual assistance is undoubtedly among the most in-demand online jobs worldwide, with a 31% increase in demand since 2020 when most companies shifted to online during the Corona period.
The focus is on outsourcing administrative works within organizations earning an average of $10–$25/hour and a full-time salary of $800–$2,000/month depending on their skills and experience.
The VA industry is projected to grow by 15% annually over the next five years.
Some of the tool involved include Google Workspace, Slack, Asana, Trello.
- Online Tutoring.
With the spread of internet services in homes in Kenya, online education is booming as noted by the 40% increase in tutor registrations from platforms like Preply and TutorMe. The common areas searched are English, Math, and coding.
- Content Writing.
Content writing remains one of the most accessible online jobs. Kenyan writers are making waves globally for their high-quality, SEO-optimized content. A survey in 2023 showed that 52% of freelance writers in Kenya earn over $1,000 monthly.
Beginners earn around $20/article, while experienced writers can charge up to $100/article or more for niche content.
The most recognized platforms for online writing are Freelancer, Fiverr, Writer Access.
- Social Media Manager.
Kenyan SMEs are hiring local talent to manage their accounts at affordable rates, making this a growing field. With 90% of businesses using social media for marketing, the demand for social media managers has exploded. In Kenya, this job is especially attractive to the youth who already spend hours scrolling.
Common social media platforms are Instagram, X (Formerly Twitter), Facebook.
- Graphic Design.
The demand for graphic design services in Africa has grown by 20% annually due to the rise of e-commerce and digital marketing. Globally, the design industry grew by 25% in 2023, and Kenyan designers are tapping into this opportunity. Some of the top tools used are Canva, Adobe Photoshop.
- Online Trading.
Forex and cryptocurrency trading have taken Kenya by storm, with an estimated 4 million traders in 2024. Platforms like Binance and IQ Option have made trading more accessible.
The most well-known platforms are Binance, IQ Option, Exness.
It is highly recommended for beginners to first learn and understand the markets before investing in real money.
- Transcription Jobs.
Transcription jobs are easy to learn since they require converting from audio to texts under a set of instructions. Also, transcription offers a great way to earn from home with minimal investment. Transcribers earn between $5–$25/hour, with monthly income ranging from $500–$2,000.
With a good headset and fast fingers, you can start earning immediately.
Some of the popular platforms are Rev, Scribie, TranscribeMe.
- E-Commerce Entrepreneurship.
The ability to brand and sell products online in Kenya’s e-commerce market is growing at 17% annually, with platforms like Jumia and Kilimall leading the way. The leading products are the electronic devices, closely followed by clothing and apparel, and beauty and cosmetics. Profits vary, but successful entrepreneurs report earning over $3,000/month. Africa’s e-commerce market is projected to hit $75 billion by 2025.
The most popular platforms are Shopify, Instagram, WhatsApp.
It’s very easy to start and scaling up your business depends on your methods and budget, along with proper marketing.
Your Digital Hustle Awaits!
Whether you are a student or a professional, remote or hybrid, part-time of full-time, Kenyan or other citizenship, the opportunities in the Kenyan online job market are endless. With the upcoming boom of AI by foreign investors this leaves room for growth and a bigger migration towards remote jobs.
Which online job will you try first? Comment below and let’s brainstorm your next big move!